For years now we have become very strong artists in the world of blonde hair and we are pleased to announce we’ve improved yet again! Thanks to L’Oreal Professionnel and their latest innovation, we can confidently say we have your blonde hair covered for this upcoming summer. A common challenge we face when creating blonde…
Introducing Absolut Repair Molecular. A haircare collection for damaged hair. When hair is damaged, its molecular structure, composed of peptides, is compromised. Hair breaks, becomes too elastic, with no movement. But most peptides are too big to be reinjected into the fiber, making damage almost irreversible. For the first time, L’Oréal Advanced Research achieved to…
